Calculation of Customer Acquisition Cost
Customer Acquisition Cost index or CAC is one of the oldest indicators in advertising and marketing. You must have heard the saying that it costs seven times more to…
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Digital Marketing
Digital marketing and its 7 important features
The term digital marketing or digital marketing has been used since two decades ago as a subset of marketing management and advertising management . However, due to the development of information technology in recent…
Customer journey map in content marketing
Customer Journey Map is one of the key and underlying discussions in content marketing ; Of course, travel maps are used in sales and advertising in a more or less similar way. The term…
Sales funnel in content marketing
The content marketing funnel or more generally the sales funnel in digital content marketing is a tool that helps you think more and better about the gradual…
10 main factors in persona design
The design of the audience persona is based on a type of goal setting that we can talk about the customer, buyer and audience…
4 guaranteed ways to increase site click rate
Click Through Rate or CTR, which in Farsi is the best translation for that click rate, is a measurement parameter that we will continue to…
8 modes of user use of search engines
In this article, I am going to examine how users use search engines and how does the user behave with the search engine when…
4 main reasons for advertising failure
Dealing with the details of advertising programs and topics such as the difference between an advertising program and an advertising campaign requires a lot of research,…
What is mobile marketing?
Mobile marketing or mobile marketing is one of the types of marketing that can be considered a subset of digital marketing. Mobile has been called the seventh mass…
What is media?
To answer the question of what is the media perhaps it should be said that these days every human being is a media. The…
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Digital Marketing
Categories
- Branding (12)
- Business Management (18)
- Content (8)
- Digital Marketing (11)
- Marketing (14)
- SEO (20)
- Social Media (6)
- Website Design (15)
Calculation of Customer Acquisition Cost
Customer Acquisition Cost index or CAC is one of the oldest indicators in advertising and marketing. You must have heard the saying that it costs seven times more to attract a new customer than to keep an existing…
MoreDigital marketing and its 7 important features
The term digital marketing or digital marketing has been used since two decades ago as a subset of marketing management and advertising management . However, due to the development of information technology in recent years, the increase in the average online time of…
MoreCustomer journey map in content marketing
Customer Journey Map is one of the key and underlying discussions in content marketing ; Of course, travel maps are used in sales and advertising in a more or less similar way. The term journey map is based on the premise that a…
MoreSales funnel in content marketing
The content marketing funnel or more generally the sales funnel in digital content marketing is a tool that helps you think more and better about the gradual evolution of the customer’s relationship with you. It can…
More10 main factors in persona design
The design of the audience persona is based on a type of goal setting that we can talk about the customer, buyer and audience in a concrete way and imagine him exactly like…
More4 guaranteed ways to increase site click rate
Click Through Rate or CTR, which in Farsi is the best translation for that click rate, is a measurement parameter that we will continue to examine the methods of increasing the site’s click rate.…
More8 modes of user use of search engines
In this article, I am going to examine how users use search engines and how does the user behave with the search engine when he wants to do a search? In contrast, how is…
More4 main reasons for advertising failure
Dealing with the details of advertising programs and topics such as the difference between an advertising program and an advertising campaign requires a lot of research, that’s why in this article, we will address the…
MoreWhat is mobile marketing?
Mobile marketing or mobile marketing is one of the types of marketing that can be considered a subset of digital marketing. Mobile has been called the seventh mass media in the world. This means that after printing, gramophone…
MoreWhat is media?
To answer the question of what is the media perhaps it should be said that these days every human being is a media. The media lie, the media should be free, the media…
More